Race Around Ekka
Students work in small teams of six to plan, script, locate, perform in, direct, shoot, edit and produce an advertisement while working against the clock.
Just like a professional film crew, student teams will spend the day at Ekka shooting footage.
They will then have a 24-hour turnaround to produce a video by close of business the following day.
Their advert must appeal to the target market and meet the project requirements listed in the creative brief.
The competition allows students to develop:
- An understanding of the structure and features of a short film
- An understanding of camera angles, movement and shots in constructing a screen based narrative
- Practical production skills
- Team work, time management and planning skills